EDI, Older Than Your Dad And Still Runs Global Trade.
A $34 billion market held together by 60 year old protocol, consultants charging by the hour, and a lot of very patient operations managers.
Operations · · 15 min read
Nice story.
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Excuse This builds tools and products for commerce, AI and SaaS businesses, B2B first. Some of them started as a problem we got tired of working around. The tools are free.
Tools
Agent-Readiness Checker
Commerce · AI
See your products the way AI shopping agents see them.
Reads up to ten of your product pages like an agent does, then answers three questions: can agents find you, can they understand your products, and can they buy. Each answer comes with the one fix that matters most.
CRO Diagnosis Kit
Commerce
Find where your store loses money before you test anything.
Ranks every step of the funnel by the purchases at stake, then points recordings, search, page checks and competitors at the worst one. It says what is wrong, which team should fix it, and whether the fix needs a test or can be built and measured.
Projects
Ducat
A household money dashboard. It reads your bank, card, KiwiSaver and investment accounts each night through Akahu and builds one view of the household's money. Free to run, and you own it.
LiveVerlow
A fitness log that sums up your week in plain sentences.
BuildingValueAdd
A stock screener built on Buffett's actual criteria.
LiveSable
Trading partner onboarding in days, not months.
BuildingWhere Did My Tax Go?
A personalised receipt for your New Zealand income tax.
Live
Writing
Occasional updates
New writing, projects and things we've made. Only when there's something worth sending.